BOTTOM/UP IDENTITY—THE CULTURAL HERO (IN THE WEST)
| GROUND | FIGURES | |||||
|---|---|---|---|---|---|---|
| SECRET GOVERNMENT | POPULAR ARTFORM | HIGHBROW ARTFORM | TECHNOLOGICAL ARTFORM | POPULAR ARCHETYPE (User as Monarch of) | GHETTO (Drop-out) | SYMPTOMS |
| GLOBAL VILLAGE | ||||||
| Phonetic Alphabet & Papyrus | Christ | Plato & Aristotle | Spoken Word | Tribe | Family | Caesar |
| Print (Movable Type) | Shakespeare | Francis Bacon | Manuscript | Village | Tribe | Luther |
| Industrial Revolution | Dickens | Darwin, Marx | Printed Book | Town | Village | Luddites |
| Electronic Revolution | Joyce | Einstein, Freud | Newspaper | City | Town | Al Capone |
| GLOBAL THEATER | ||||||
| Television | a) Elvis b) Fellini | Existentialism | a) Radio b) Movies | Nation | City | McCarthyism |
| Computer | a) Beatles b) Psychedelia | a) Norman Mailer b) Marshall McLuhan | a) B&W TV b) Color TV | Planet | Nation | JFK Assassination |
| Satellite | a) Punk Rock/New Wave b) Sat. Night Live c) Cults | a) Club of Rome b) Club of Life c) Genetic Engineering | a) Computer b & c) Mixed Corporate-Media | Solar System | Planet | Watergate |
| Second Coming | Ronald Reagan & Pope John Paul II | Furry Lint | Mass Man | Universe | Outer Space | Battle of the Harvest Moon |
